Demographic Information.

  • Second largest Hispanic Market in the northeast, following New York.
  • Sixteenth largest Hispanic Market in the country, larger than Denver, Boston, Orlando, Washington DC, and Austin.
  • Hispanic population is 428,000; 72% Puerto Rican, 13% Mexican.
  • Total purchasing power: $4.2 billion.
  • Average age population 24.3 years.

Source: 2002 US Census Bureau